The power of video content over text or images has been realized by businesses worldwide. Especially when companies and institutions are diverting to the digital world, there is a need for videos for multiple purposes, from marketing, and online learning, to promotions and more. However, video creation in its totality can be a lengthy and expensive process. But the creation of Virtual Videos and Virtual Humans is helping businesses create cost-effective and time-saving videos.
Korean AI services company ESTSoft Inc.(047560.KQ) has developed specialized AI Virtual Human and metaverse technology to provide services to various industries. The company announced in October 2022 the launch of ‘AI Studio Perso,’ a video production service that uses AI Virtual Humans. AI Studio Perso uses cutting-edge technologies to create high-quality videos featuring AI virtual humans.
AI Cloning & AI Persona to create Virtual Humans
ESTSoft’s AI Studio Perso has two core technologies – AI Cloning and AI Persona. The AI Cloning technology replicates the real human through real-life appearance, voice and identity. AI Persona is the production of an entirely new persona that fits real-life purposes and content.
AI Cloning uses Voice Generation AI (Text to Speech) and Face Generation AI (Speech to Face) to replicate a real-life human through deep learning of videos of the person. The estimated time for AI Cloning is about five days, with five hours of video requirement data for development. The technology delivers a replica of a real-life person. ESTsoft has successfully created a Virtual Human replica of YTN anchor Byun Sang-wook, an AI instructor using Hunet’s Lee Min-young and an AI anchor with ESTsoft’s Park Eun-bo using AI Cloning.
AI Persona creates an entirely new digital identity with unique appearances and features. It uses high-level facial analysis, & pre-processing techniques and analyses and trains multiple faces using AI. ESTsoft has created AI Virtual Human named E-so Kim utilizing the technology.
Virtual Studio for Virtual Human video production
The AI virtual human installed in AI Studio Perso is capable of various productions. The user can easily change the voice tone and movement of the AI virtual human according to the purpose of video production through the speech mode. AI Studio Perso provides the option to utilize AI Cloning and AI Persona technologies.
The strength of AI Studio Perso lies in creating the AI virtual human with natural movement. In particular, it exhibits a very high lip synchro rate when uttering input text and smooth upper body movement. In addition, all functions are intuitively configured so that the entire video production process, from selecting a virtual human to decorating the video and inputting text, is easy. Users can understand and utilize all service functions without any separate explanation.
As the demand for content has shifted to video in recent years, there is an increasing demand for introducing a virtual human to maximize the attention and information delivery effect of the video, away from text or image-oriented video. ESTsoft aims to help businesses develop Virtual humans through the use of Virtual studios so that they can reduce the cost, time, and complicated process required in the existing video content production environment.
Byun Gye-poong, head of ESTsoft’s AI business division, said, “AI Studio Perso is the most specialized video production service based on AI virtual human, which maximizes the attention and information delivery effect of video and helps to create various contents with simple manipulations continuously. AI Persona is one of our core technologies, and it is in high demand because it can create new IPs to expand added value. It can be freed from various restrictions and problems, including the right to portrait of a real person.” He continued,
“We expect our video production service based on AI virtual human will greatly help video production and business development using IP.”
Creating multiple businesses with AI-technology
ESTsoft established an AI Plus Lab in 2017 for R&D for AI technology. In 2021, the company developed AI Cloning and, in collaboration with leading media company YTN, produced AI news anchor Byun Sang-wook from real-life data of the actual anchor. The company also developed HUNET AI Instructor Lee Min-young and AI announcer Park Eun-bro using AI Cloning. The software development company then worked on developing the AI Persona technology.
In 2022, ESTsoft is promoting its Virtual Human technology for B2B2C establishments linked to shopping, games, entertainment, etc. It is expanding its multi-faceted business by establishing Virtual Human Agency by securing IP within the metaverse. The company aims to enter the global B2C business with Virtual Human technology and become a leader in the metaverse arena.
ESTsoft also has developed AR Commerce service ROUNZ, an AI vision recognition technology, for virtual fitting tests for glasses and sunglasses. The company’s ESTsecurity is an integrated security solution for B2B and B2C clients with antivirus software, document security products, AI intelligence solutions, etc. ESTsoft also has ESTgames, a gaming service, Techfin, an AI investment platform, and software development services. The company is continuously advancing its B2B and B2C businesses and introducing new technologies.